10.25% Listener Growth in November

Blog Published on 5 Dec 2021

Global interest in South East Asian travel & tourism soared in November, as the region began to reopen its borders. During the month, travel talk turned cautiously positive after 20 months of gloom. And then - right at the end of November - Omicron arrived!

November 2021 saw The South East Asia Travel Show again break our monthly download record for the 3rd successive month - with 10.25% listener growth compared to October.

Our Top 10 listener markets are: US, Australia, UK, Thailand, Malaysia, Singapore, Canada, Philippines, Vietnam & Indonesia. We’re so thrilled that 6 of those are ASEAN countries! Cambodia also resides in the Top 20 (17th).

Overall, 12 of the Top 20 download markets in November are in Asia Pacific, 5 in Europe, 2 North America & 1 (Kenya) in Africa.

Thanks to everyone who listened in - from Argentina to Romania, and South Africa to Trinidad & Tobago.

During November, we launched our new weekly news, interviews and current affairs show, The SEA Travel News Show. Each episode is drawing a strong support - and the show claimed 3 of the Top 4 most downloaded podcasts last month.

Check out the 9 episodes we produced in November 2021 by clicking the links below:

« Next Post 2021: The South East Asia Travel Show in Statistics Previous Post » Introducing The SEA Travel News Show

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Latest Episodes Catch up with the pods you may have missed

Play

12 Jun 2026 • 22m42s

Ep 307: The Vietnam vs Thailand Tourism Rivalry Heats Up, SAF in Retreat & Durian Tourism in Malaysia

“The world has changed around Thailand since Covid, whereas Vietnam appears more in control of its destiny.” As we race toward the midpoint of 2026, it was another week with plenty of travel talking points in ASEAN and beyond. The week, Gary and Hannah visit Vietnam, Thailand, the Philippines, Malaysia, Cambodia, Laos and China to decipher the top takeaways. We begin in the Philippines with the latest reports from the devastating earthquake in Mindanao, and send our very best wishes to people across the nation for Philippine Independence Day.

Play

5 Jun 2026 • 19m50s

Ep 306: Will El Niño be the Next Major Travel Shock?: Start the Weekend with The South East Asia Travel Show

As we accelerate towards the mid-point of 2026, the warning signs continuing showing up. On our Start the Weekend show, Gary and Hannah discuss new data analysis about the impacts of airline cuts in South East Asia - and what this might mean through October and beyond. And, then… El Niño is coming! The UN Meteorological Office has issued new details about the warming sea temperatures and shifting air currents we can expect from June onwards.

10.25% Listener Growth in November

Latest Episodes Catch up with the pods you may have missed

Ep 307: The Vietnam vs Thailand Tourism Rivalry Heats Up, SAF in Retreat & Durian Tourism in Malaysia

Ep 306: Will El Niño be the Next Major Travel Shock?: Start the Weekend with The South East Asia Travel Show

Hannah Pearson

Gary Bowerman