22 Jan 2021 • 31m00s Ep 52: Reconnecting the US & Asia Through Travel, with Sandra Thomas-Comenole
This week, Gary and Hannah chat with Denver-based travel marketer, behavioural economist and podcaster Sandra Thomas-Comenole.
During a varied career, Sandra has worked with several international travel brands, including InsideJapan Tours, Croatian Tourism and the US National Parks Service. In a fascinating interview, she discusses how behavioural economics can help guide travel marketers through an uncertain 2021, the pitfalls of traveller sentiment surveys and the impending leadership challenges should tourism rebound at a rapid rate.