10.25% Listener Growth in November

10.25% Listener Growth in November
Blog Published on 5 Dec 2021

Global interest in South East Asian travel & tourism soared in November, as the region began to reopen its borders. During the month, travel talk turned cautiously positive after 20 months of gloom. And then - right at the end of November - Omicron arrived!

November 2021 saw The South East Asia Travel Show again break our monthly download record for the 3rd successive month - with 10.25% listener growth compared to October.

Our Top 10 listener markets are: US, Australia, UK, Thailand, Malaysia, Singapore, Canada, Philippines, Vietnam & Indonesia. We’re so thrilled that 6 of those are ASEAN countries! Cambodia also resides in the Top 20 (17th).

Overall, 12 of the Top 20 download markets in November are in Asia Pacific, 5 in Europe, 2 North America & 1 (Kenya) in Africa.

Thanks to everyone who listened in - from Argentina to Romania, and South Africa to Trinidad & Tobago.

During November, we launched our new weekly news, interviews and current affairs show, The SEA Travel News Show. Each episode is drawing a strong support - and the show claimed 3 of the Top 4 most downloaded podcasts last month.


Check out the 9 episodes we produced in November 2021 by clicking the links below:

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Latest Episodes Catch up with the pods you may have missed

Play
14 Jan 2022 โ€ข 35m00s

Ep 116: 22 For 2022: A Wishlist for Travel & Tourism in ASEAN - Part I

A new year brings new hopes … and plentiful new challenges. So (roll the drum…) itโ€™s time for our third annual travel wish list show, which this year we are calling โ€™22 for 2022โ€™. Gary and Hannah have put together a list of 20 ways in which travel and tourism could get better โ€“ and surely, it really must get better โ€“ in 2022. We also added two extra ideas submitted by our learned listeners โ€“ to make a total of 22.
Play
7 Jan 2022 โ€ข 29m00s

Ep 115: 2022: The Current State of Travel & Tourism in South East Asia

It’s January. This should be peak season for travel across South East Asia. But 2022 is not starting as a ‘normal’ year. Instead, as we prepare for a third year of living with COVID-19, the impending spread of Omicron dominates the economic and social discourse across the region. Shards of light for travel and tourism glistened briefly back in November 2021, but most borders are once again closed or heavily patrolled.