10.25% Listener Growth in November

Blog Published on 5 Dec 2021

Global interest in South East Asian travel & tourism soared in November, as the region began to reopen its borders. During the month, travel talk turned cautiously positive after 20 months of gloom. And then - right at the end of November - Omicron arrived!

November 2021 saw The South East Asia Travel Show again break our monthly download record for the 3rd successive month - with 10.25% listener growth compared to October.

Our Top 10 listener markets are: US, Australia, UK, Thailand, Malaysia, Singapore, Canada, Philippines, Vietnam & Indonesia. We’re so thrilled that 6 of those are ASEAN countries! Cambodia also resides in the Top 20 (17th).

Overall, 12 of the Top 20 download markets in November are in Asia Pacific, 5 in Europe, 2 North America & 1 (Kenya) in Africa.

Thanks to everyone who listened in - from Argentina to Romania, and South Africa to Trinidad & Tobago.

During November, we launched our new weekly news, interviews and current affairs show, The SEA Travel News Show. Each episode is drawing a strong support - and the show claimed 3 of the Top 4 most downloaded podcasts last month.

Check out the 9 episodes we produced in November 2021 by clicking the links below:

« Next Post 2021: The South East Asia Travel Show in Statistics Previous Post » Introducing The SEA Travel News Show

View All Blog Posts

Latest Episodes Catch up with the pods you may have missed

Play

11 Mar 2025 • 38m31s

Ep 243: 12 Things We Often Forget About the Covid Travel Era in South East Asia: Five Years of the Pandemic in Review

Five years ago today, on 11 March 2020, everything changed. The WHO declared a global pandemic, and South East Asia embarked on two years of border closures, lockdowns and quarantine mandates that suffocated international travel. Meanwhile, several potential solutions were proposed (and tested) to revive travel and tourism despite the logistical challenges and governmental restrictions. On today’s show, Gary and Hannah reassess 12 Covid-era travel and tourism issues that redefined the decade.

Play

7 Mar 2025 • 33m28s

Ep 242: The Tourism Outlook Between Australia, South East Asia, China & India, with Garrett Tyler-Parker, Tourism Research Australia

“South East Asia is where the excitement is because it is a fast-growing inbound tourism region for Australia.” As we approach the 5th anniversary of the WHO declaring a pandemic on 11 March 2020, it’s a good time to discuss emerging developments in Australia’s visitor economy. This week, Gary welcomes Garrett Tyler-Parker, Director of Analysis & Insights at Tourism Research Australia, part of the Australian Trade & Investment Commission (AusTrade). We discuss Australia’s Thrive 2030 strategy, which is transitioning from ‘recovery’ to ‘consolidation’ phase, and the variable rates of inbound recovery from key Asian markets.

10.25% Listener Growth in November

Latest Episodes Catch up with the pods you may have missed

Ep 243: 12 Things We Often Forget About the Covid Travel Era in South East Asia: Five Years of the Pandemic in Review

Ep 242: The Tourism Outlook Between Australia, South East Asia, China & India, with Garrett Tyler-Parker, Tourism Research Australia

Hannah Pearson

Gary Bowerman