Surging Global Interest for SEA Travel Podcasts in October

Surging Global Interest for SEA Travel Podcasts in October
Blog Published on 15 Nov 2021

Interest in South East Asia travel and tourism is surging as borders start to reopen - and more listeners than ever are downloading our podcasts.

In October 2021, The South East Asia Travel Show published 6 new podcasts, and we reached listeners in 55 countries worldwide.

The top 10 listener markets were: Australia, US, UK, Canada, Vietnam, Thailand, Singapore, Malaysia, Indonesia and India.

Four European nations, Belgium, Italy, Germany and Greece, appeared between 10th-20th on the list, along with Japan, New Zealand, UAE, Hong Kong, Philippines and Cambodia.

During the month, 38% of listeners logged onto Apple Podcasts, 16% on Spotify, 5% on Podcast Addict, 4% on Pocket Casts and 3% on Castbox. In addition, 10 other pod platforms were used to catch the show.

Many thanks to everyone who listened in over the past month - from Brazil to Morocco and Poland to South Africa.

September and October 2021 were the top 2 months for downloads since we officially launched in January 2020 … and we’ve got some exciting new episodes before the year ends!


Check out the 6 episodes we produced in October 2021 by clicking the links below:

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Latest Episodes Catch up with the pods you may have missed

Play
6 Jun 2023 β€’ 32m57s

Ep 177: A New Era of Chinese & Global Travel Payments, with Dr Cherry Huang, Alipay+, Ant Group

Chinese tourists are returning to South East Asia in greater numbers. The recent May Labor Day holiday brought more passenger flights and travellers from cities across China into the region. But how will innovations in mobile payment technology over the last three years influence how Chinese and global travelers pay for products and services while overseas? And how should travel providers, retailers and merchants prepare for this new era? This week, Gary welcomes Dr Cherry Huang, General Manager of Alipay+ Offline Merchant Services, Ant Group, to discuss the Chinese travel recovery so far and emerging spending patterns.
Play
29 May 2023 β€’ 32m03s

Ep 176: The Top 10 Travel & Tourism Talking Points in South East Asia in May 2023

May has been another hectic month as the travel recovery in South East Asia gathers momentum. It kicked off with China’s May Golden Week, which delivered a huge domestic tourism boost, while Chinese outbound holidaymakers travelled around the region in greater numbers. This could presage an uplift in Chinese outbound tourism widely anticipated in the second half of 2023. This week, Gary and Hannah discuss the Golden Week among a list of 10 key talking points from across South East Asia and beyond.