Ep 51: What is ASEAN & Why is it Important for Travel & Tourism?

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15 Jan 2021 • 31m00s

It’s all about ASEAN!

This week, Hannah and Gary take a journey through the history of ASEAN, the Association of South East Asian Nations. Established in 1967, ASEAN brings together the 10 countries of the hugely diverse region of South East Asia. Since founding the ASEAN Economic Community in 2015, ASEAN has positioned itself as a “Third Force” in Asia Pacific, after China & India.

Will it expand further (Timor Leste, Australia?), and why is ASEAN integral to the newly signed RCEP trade agreement in Asia Pacific?

Most importantly, how will ASEAN influence the future of the aviation, cruise, travel and tourism sectors in a post-pandemic world?

Will there be an ASEAN Air Travel Bubble, and can South East Asia really be promoted as a single tourism destination?

« Next Episode Ep 52: Reconnecting the US & Asia Through Travel, with Sandra Thomas-Comenole Previous Episode » Ep 50: What is the Realistic Outlook for Travel in South East Asia in 2021?

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5 May 2025 • 32m10s

Ep 252: From 40,000 to 152 Billion: South East Asia's Top 8 Travel & Tourism Statistical Talking Points

South East Asia comprises 10 diverse nations and nearly 700 million people spread across a vast landmass. Consequently, the numbers are often large, impactful and scaleable - and travel and tourism are no exceptions. This week, Gary and Hannah select the Top 8 statistical talking points from across the region. These cover inbound and outbound travel, ASEAN vs APAC airline seat capacity, the Hajj pilgrimage from Indonesia, human capital development in Vietnam – and electrified living everywhere.

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27 Apr 2025 • 33m31s

Ep 251: Mixed Travel & Tourism Vibes Across South East Asia: April 2025 in Review

April began with the announcement of US “reciprocal tariffs”, which ranged from 10% to 49% on exports from South East Asian nations. This has created toxic uncertainty across all industries in the region, notably business travel. But before the tariff turmoil, Q1 had delivered mixed results for travel and tourism, with the Eid al-Fitr holiday numbers particularly weak in Malaysia and Indonesia. Was this the result of the Lunar New Year and Eid public holidays being in the same quarter, or are we at the start of a cyclical travel slowdown in ASEAN?

Ep 51: What is ASEAN & Why is it Important for Travel & Tourism?

About This Episode

Latest Episodes Catch up with the pods you may have missed

Ep 252: From 40,000 to 152 Billion: South East Asia's Top 8 Travel & Tourism Statistical Talking Points

Ep 251: Mixed Travel & Tourism Vibes Across South East Asia: April 2025 in Review

Hannah Pearson

Gary Bowerman