August 2022: In Review

Blog Published on 4 Sep 2022

August was an important month for travel and tourism as South East Asia forged ahead with its recovery. Global interest is burgeoning. In July and August 2022, The South East Asia Travel Show recorded its 2nd and 3rd highest total of monthly downloads since launching in January 2020.

Two interviews feature in this month’s Top 5 podcasts. We assessed Malaysia’s tourism recovery with Tunku Dato Seri Iskandar Tunku Abdullah, Group Executive Chairman of Melewar Group. We also discussed tourism and climate change with Alexander Trupp, Associate Dean of Research & Postgraduate Studies at the School of Hospitality & Service Management, Sunway University in Malaysia, who is co-author of a new research paper, Tourism Under Climate Crisis in Asia: Impacts and Implications..

Click the links below to listen to our top-rated August 2022 shows - listed in ranking order (for total listens during the month):

And, catch our new show trailer here:

Find Out More About The South East Asia Travel Show

Here are our top 4 August podcast stats:

The show was downloaded in 70 countries during the month.
Top 10 listener markets were: US, UK, Australia, Canada, Malaysia, Thailand, Singapore, Japan, Vietnam and Ireland.
Just outside the Top 10 were Netherlands, Norway, UAE, Denmark, France and Poland.
25.8% of listeners tuned in via Apple Podcasts, 18.5% on Spotify, 13.2% on Google Podcasts, 5.2% on CastBox and 3.5% via Overcast

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Latest Episodes Catch up with the pods you may have missed

Play

21 Sep 2026 • 32m49s

Ep 319: AirAsia Fights Back: Why is '70 Million' the South East Asian Carrier's Most Important Strategic Forecast?

43 million. 15,000. 250. 154. 60%. 40%. 34%. Restating its statistical credentials is a vital part of AirAsia’s battle to reclaim the media narrative that it was starting to lose last week, reassure passengers and investors and arrest its market cap rout. As it reiterates its importance to ASEAN’s air travel landscape, the crucial number to watch is 70 million. During a combative press performance on Friday, AirAsia Co-Founder, Tony Fernandes, attacked media reporting, repeatedly stated that the KL-based, ASEAN-centric carrier group is financially viable and is seeking funding to recapitalise its debts at a lower borrowing cost not to stay afloat.

Play

14 Sep 2026 • 20m54s

Ep 318: How Deep Are AirAsia's Financial Troubles? And How Vital is AirAsia to the Air Travel Landscapes of South East Asia & Asia Pacific?

“It’s hard to imagine how South East Asia’s air travel landscape would look without AirAsia.” This podcast episode examines AirAsia’s financial crisis and regional significance. The airline group operates 7 carriers across 5 countries and serves as a vital connector throughout ASEAN and broader Asia-Pacific markets. The episode details AirAsia’s current struggles, including an RM831 million second-quarter loss attributed to the 2026 Iran War fuel crisis. The airline has reduced capacity by up to 25% and seeks approximately US$1.

August 2022: In Review

Latest Episodes Catch up with the pods you may have missed

Ep 319: AirAsia Fights Back: Why is '70 Million' the South East Asian Carrier's Most Important Strategic Forecast?

Ep 318: How Deep Are AirAsia's Financial Troubles? And How Vital is AirAsia to the Air Travel Landscapes of South East Asia & Asia Pacific?

Hannah Pearson

Gary Bowerman