2021: The South East Asia Travel Show in Statistics

2021: The South East Asia Travel Show in Statistics
Blog Published on 12 Jan 2022

Thank you to everyone who contributed and listened to The South East Asia Travel Show during our second year in 2021. Despite the immense difficulties for the travel and tourism sectors, interest in South East Asia remains strong - and is getting stronger!

During 2021, The South East Asia Travel Show produced 67 new episodes.

These included:

  • 35 interviews on subjects ranging from sports tourism to casino travel, tourism education to hotel marketing, and airline data analytics to restaurant management.
  • An 8-part mini series entitled The Year So Far in ASEAN, which reviewed the 2021 travel year with local experts in 8 countries of the region.
  • 6 episodes of The SEA Travel News Show (which will return in February 2022).

Throughout the year, the podcast was downloaded in 94 countries and regions worldwide.

Our Top 10 listener markets were: 1) US, 2) Australia, 3) UK, 4) Singapore, 5) Canada, 6) Malaysia, 7) Vietnam, 8) Indonesia, 9) Thailand and 10) the Philippines.

The rankings from 11-20 were: 11) India, 12) Spain, 13) Cambodia, 14) New Zealand, 15) Germany, 16) Japan, 17) Netherlands, 18) Laos, 19) Hong Kong and 20) Belgium.

During 2021, we also reached listeners from Bangladesh to Mexico and Chile to Russia.

Here’s to 2022!

View All Blog Posts

Latest Episodes Catch up with the pods you may have missed

Play
11 Sep 2026 β€’ 32m04s

Ep 317: Vietnam's Golden Tourism Year Continues, Thailand Revises its Visa Rules for Travellers & AirAsia Tests New Routes into Europe

So, we’re just three weeks away from that all important fourth quarter of the year - and it’s a hectic time across the travel landscape, with plenty of talking points to deconstruct. This week, Gary and Hannah discuss the air travel impacts of a major volcanic eruption (with a familiar name) in Indonesia and a State of Emergency in Malaysia caused by wild fire “haze”. Plus, we look at how Russian, Chinese and South Korean tourists are fuelling Vietnam’s dynamic inbound surge, while Cambodia counts the cost of a dismal year for international arrivals.
Play
21 Aug 2026 β€’ 35m46s

Ep 316: Thailand's Tourism Tax is Back, Vietnam Targets 50 Million Visitors & Russia Entices South East Asian Tourists

“Tourists are now viewed as a source of taxation revenue. It’s increasingly hard to raise taxes on your own citizens, but if you have 30+ million tourists each year, that’s a lot of potential tax you can raise.” This week, Gary and Hannah discuss the multiple challenges Thailand faces in increasing its proposed tourism tax, from THB300 to THB450 - and collecting it. Meanwhile, Vietnam’s stellar tourism run continues with a raft of upcoming initiatives and an eye-watering new inbound tourism target.